Business Insider's creative team covered an array of projects this year. We brought our stories to life by incorporating animations, crafting bespoke multimedia experiences for our biggest stories, producing and commissioning hundreds of illustrations, and working with photographers around the globe.

Our visuals captured a wide range of topics, from looking into illegal lockouts in major US cities to Ozempic Scams.

We hired nearly 250 talented freelancers who helped bring our most compelling stories to life, producing over 1,500 pieces of custom art that enhanced our storytelling.

Here are some of our favorite visual creations from 2024.


For God, for country, for rain

Photos by Jett Lara

Foto: Jett Lara for BI

Why we don't exercise

Illustration by Timo Lenzen

Foto: Timo Lenzen for BI

Locked out

Illustration by Andrei Cojocaru, Design and Development by Rebecca Zisser, Isabel Fernandez-Pujol, Randy Yeip, and Annie Fu, Photos by Bridget Bennett, Callaghan O'Hare, Alyssa Pointer, Abel Uribe

Foto: Andrei Cojocaru for BI

The risky allure of WiFi Money

Illustrations by Brandon Celi

Foto: Brandon Celi for BI

Lunar New Year traditions through the lens of three photographers

Photos by Caroline Xia, Ramona Jingru Wang, and Sam Lee

Foto: Caroline Xia

The plight of big sisters

Illustration by Gracia Lam

Foto: Gracia Lam for Business Insider

Albums are too damn long

Illustration by Tyler Le

Foto: Tyler Le/BI

Want to make money as a pop star? Dream on.

Illustrations by Chris Burnett

Foto: Lauren Harris; KAPFHAMMER; Matt Jelonek/Getty Images; Katy Cummings; Chris Burnett for BI

The American dream is shrinking

Illustration by Javier Jaén

Foto: Javier Jaén for BI

America is facing a 'fringe friend' crisis

Illustration by Seba Cestaro

Foto: Seba Cestaro for BI

'Civilizations rise and fall'

Illustration by Hokyoung Kim

Foto: Hokyoung Kim for BI

Gen Z's new status symbol

Illustration by Pablo Declan

Foto: Pablo Declan for BI

Joseph Stiglitz on why America's appetite for Trump endures

Photos by Dina Litovsky

Foto: Dina Litovsky for BI

The Big Dumb Economic Lie of 2024

Illustration by Alyssa Powell

Foto: Getty Images; Photo by Kevin Dietsch/Getty Images; Alyssa Powell/BI

Scared your partner is cheating? Strangers on the internet are here to help — for a fee

Illustration by Natalie Ammari

Foto: Getty Images; iStock; Natalie Ammari/BI

Iran will pay for gender-transition surgery, but it comes at a cost — your dignity

Illustration by Ibrahim Rayintakath

Foto: Ibrahim Rayintakath for BI

New York City's new Gilded Age

Illustration by Carl Godfrey

Foto: Carl Godfrey for BI

The pot farm massacre

Photos by Mike Simmons

Foto: Mike Simons for BI

From ALICEs to DINKs

Illustrations by Jimmy Simpson

Foto: Jimmy Simpson for BI

The best albums of 2024

Illustration by Natalie Ammari

Clockwise from bottom left: Halsey, Taylor Swift, Beyoncé, Tyla, Sabrina Carpenter, and Billie Eilish. Foto: Danica Robinson; Blair Caldwell/Parkwood; Brent McKeever; Shirlaine Forrest/Nina Westervelt/Kevin Mazur/Getty Images; iStock; Natalie Ammari/BI

A founding father of Utah's VC industry is stepping back as accusations of sexual harassment surface

Illustration by Deena So'Oteh

Foto: Deena So'Oteh for BI

The death of the nuclear family

Illustration by Mark Harris

Foto: Mark Harris for BI

The online minefield of Ozempic knock-offs

Illustration by Jenny Chang-Rodriguez

Foto: Getty Images; Jenny Chang-Rodriguez/BI

To the manor shorn

Photos by Astrid Landon

Chateau Avensac Foto: Astrid Landon/BI

Through the roof

Illustration by Alex Castro

Foto: Alex Castro for BI

The mismeasure of America

Illustration by Chris Gash

Foto: Chris Gash for BI

The rise of the job-search bots

Illustrations by Hugo Herrera

Foto: Hugo Herrera for BI

The world's meanest app

Illustration by Alvaro Dominguez

Foto: Alvaro Dominguez for BI

It's gearing up to be a hot travel debt summer for Gen Z and millennials

Illustration by Rebecca Zisser

Foto: iStock; Rebecca Zisser/BI

Hot girls love book clubs

Illustration by Natalia Agatte

Foto: Natalia Agatte for BI

What an extra $500 to $1,000 a month did for 8 families

Design and Development by Kim Nguyen, Rebecca Zisser, Isabel Fernandez-Pujol, Photos by Jovelle Tamayo, Tim Evans, Helynn Ospina, Andre Chung, Brittany Greeson, Libby March

Foto: Tim Evans for BI, Brittany Greeson for BI, Helynn Ospina for BI, Andre Chung for BI, Libby March for BI; Rebecca Zisser/BI

'No CCP in USA!'

Illustrations by Matt Harrison Clough

Foto: Matt Harrison Clough for BI

Drake Bell knows life is not a Disney movie

Photos by Ana Topoleanu

Foto: Ana Topoleanu for BI

AI Power List 2024

Illustration by Karan Singh

Foto: Karan Singh for BI

Soup to nuts

Illustrations by Tyler Le

Foto: Tyler Le/BI

The professors turned porn stars

Photos by Simone Lueck

Foto: Simone Lueck for BI

Inside the Billionaire Bunker

Illustration by Saratta Chuengsatiansup

Foto: Saratta Chuengsatiansup for BI

The poisoned chalice of restaurant popularity

Illustration by Valentin Tkach

Foto: Valentin Tkach for Business Insider

Gen Z's fading dream

Illustration by Abanti Chowdhury

Gen Zers want to be influencers. But the industry is getting more competitive — and flooded with AI. Foto: Abanti Chowdhury/BI

China's massive stimulus misfire

Illustration by Alyssa Powell

Foto: iStock; Andres Martinez Casares/Getty Images; Alyssa Powell/BI

Rob McElhenney is betting on himself

Photos by Sheryl Nields

Foto: Sheryl Nields for BI

The hidden costs of traveling while gay

Illustration by Derek Abella

Foto: Derek Abella for BI

The cursed inheritance

Illustrations by Nate Sweitzer

Foto: Nate Sweitzer for BI


Steam loops vs. doom loops

Illustration by Sam Green

Foto: Same Green for BI

This Ramadan, queer and transgender Muslims made their own community

Photos by Ramie Ahmed

Foto: Ramie Ahmed for BI

The fitness fad graveyard

Illustration by Jenny Chang-Rodriguez

Foto: Tingting Ji/Getty Images; Jenny Chang-Rodriguez/BI

Inside Microsoft's struggles with Copilot

Illustration by Chelsea Jia Feng

Foto: Microsoft; Chelsea Jia Feng/BI

In celebration of Black History Month

Illustration by Loveis Wise

Foto: Loveis Wise for BI

Why so many Americans hate their jobs

Illustration by Ricardo Tomás

Foto: Ricardo Tomás for BI

The new rule of homebuying

Illustration by Sebastian König

Foto: Sebastian König for BI

Behind the data center boom

Illustration by Arif Qazi

Foto: Arif Qazi for BI

MDMA therapy could be legal by summer. Why are so many advocates sounding the alarm?

Illustration by Richard A. Chance

Foto: Richard A. Chance for BI

Lunden and Olivia Stallings are TikTok's lesbian power couple. Straight people love them; queer people aren't so sure.

Photos by Kendrick Brinson

Foto: Kendrick Brinson for BI

Young Chinese are looking for dupes and cheaper substitutes for everything from Hermès to travel

Illustration by Chelsea Jia Feng

Foto: Hermes; Getty Images; Chelsea Jia Feng/BI

The plight of the girlboss

Illustrations by Kiersten Essenpreis

Foto: Kiersten Essenpreis for BI

America's absurd war on 'organized retail crime'

Illustration by Tara Anand

Foto: Tara Anand for BI

The war within Gen Z

Illustration by Tommy Parker

Foto: Tommy Parker for BI

Priced out of America

Illustration by Juanjo Gasull

Foto: Juanjo Gasull for BI

S'more! S'more!

Illustrations by Liam Eisenberg

Foto: Liam Eisenberg for BI

My brain on Ozempic

Photos by David Vades Joseph

Foto: David Vades Joseph for BI

Elon Musk is fighting wars on a lot of fronts right now

Illustration by Rebecca Zisser

Foto: Grzegorz Wajda/SOPA Images/LightRocket via Getty Images; Rebecca Zisser/BI

A trainer-heiress power couple created the fitness juggernaut Pvolve. Then came a divorce, an arrest, and Jennifer Aniston.

Illustration by Christian Northeast

Foto: Getty Images; Christian Northeast for BI

The United States of Automobiles

Illustrations by Pete Ryan, Design & Development by Kim Nguyen and Randy Yeip

Foto: Pete Ryan for BI

'Trump is going to win'

Photos by Jordan Vonderhaar

Foto: Jordan Vonderhaar for BI

For Gen Alpha, learning to read is becoming a privilege

Illustration by Keith Negley, Photos by Momo Takahashi and Alex Welsh

Foto: Keith Negley for BI

My breakup with ambition

Illustration by Sophi Gullbrants

Foto: Sophi Gullbrants for BI

The gutting of the Eighth Amendment

Illustration by Matt Rota, Design & Development by Randy Yeip, Kim Nguyen, Dan DeLorenzo, Rebecca Zisser, and Isabel Fernandez-Pujol

Foto: Matt Rota for BI

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