• YouTuber Tati Westbrook released an $18 set of makeup puffs called Blendiful in early January.
  • The puffs – which can used with liquid, powder, and cream makeup – are said to be reusable and machine washable.
  • On Twitter, however, some Tati Beauty customers say their Blendiful puffs ripped apart after washing them.
  • One customer told Insider that Westbrook personally reached out to her about the damaged products, but eventually stopped responding.
  • Visit Insider’s homepage for more stories.

People say their makeup puffs from Tati Westbrook’s beauty brand are ripping apart after being washed.

The YouTuber released the $18 set of makeup puffs, called Blendiful, in early January, and has since received mainly positive feedback from customers. Even YouTubers like Manny MUA and Laura Lee have praised the products online.

Now, however, people on Twitter are sharing photos of their damaged products, and asking Westbrook to address the issue.

People started sharing photos of their ripped Blendiful puffs on Twitter

In her January 10 YouTube video about the products, Westbrook said her brand’s Blendiful puffs can be used on liquid, cream, and powder makeup. She also said the puffs are reusable and machine washable.

According to Twitter users, however, the products don't meet the latter claim. Instead, some people say the puffs are being torn apart while washed in machines and by hand.

https://twitter.com/AhimeValencia/status/1219372464389517312?ref_src=twsrc%5Etfw

One customer named Caitlyn Rhodes told Insider that she purchased the Blendiful puffs as a long-time fan of Westbrook. However, she wasn't immediately impressed by the YouTuber's latest product. After using the puff to apply her foundation, Rhodes said her skin looked "streaky and blotchy." She prefers using it to apply powder products.

After washing the puff three times by hand in the sink, Rhodes said it became stained, "lost its original texture," and ripped "on two different sides at the seams." She said she was left feeling "devastated and a little ripped off" by the damaged puff.

https://twitter.com/caitlemony/status/1221867313802235904?ref_src=twsrc%5Etfw

"I sent an email to customer support the day it ripped and didn't hear back for four days, after I posted a photo of my ripped Blendiful on Twitter," Rhodes told Insider. "The same day I received DMs from Tati and Tati Beauty asking for my order number and email. I sent the requested info and haven't heard back yet. That was on Monday."

YouTubers have also posted videos about their Blendiful puffs ripping

One YouTuber, who goes by Seeking Alexandria online, shared a video about her experience using the makeup applicators. She says in her video that she tried to wash her puffs in a machine two different ways, but that both products ripped.

Another YouTuber, who goes by the name GlitterBeauties on YouTube, showed her Blendiful puffs ripping as she washed them by hand. In the comments section of her video, she explained that the puffs aren't actually sewn together at all.

"Some of you noticed that in the area where they are all ripping, it seems that there are no threads," the YouTuber wrote. "So basically the puff is glued together and not sewn. Which honestly, I'm not sure why they would choose to do that."

Representatives for Tati Westbrook, Tati Beauty, Seeking Alexandria, and GlitterBeauties did not immediately respond to Insider's requests for comment.