• Forget the chain necklace, Mark Zuckerberg has a flashy new accessory.
  • The Meta CEO sported a watch, the De Bethune DB25 Starry Varius Aérolite, at a podcast event last week.
  • The watch costs an estimated $260,000 and only five are made a year.

Mark Zuckerberg's newest flashy accessory isn't another chain necklace — it's an ultra-rare watch.

The Meta CEO was spotted wearing the De Bethune DB25 Starry Varius Aérolite while speaking at a live show of the "Acquired" podcast at Chase Center in San Francisco last week.

Various estimates place the retail price of the watch around $260,000. Only five of the timepieces are made a year.

The watch, with a dial made from a meteorite, features a pattern of the Milky Way galaxy gilded with 24-carat gold leaf. The strap is made of alligator leather.

"Created from a meteorite, the DB25 Starry Varius Aérolite becomes the witness to this chaotically orchestrated force," the watchmaker's website reads.

A screenshot from De Bethune's website, showing the DB25
Starry Varius Aérolite watch.
De Bethune's product listing for the DB25
Starry Varius Aérolite watch, which Mark Zuckerberg was recently photographed wearing.De Bethune

Zuck hasn't always considered himself a watch guy.

A video from a pre-wedding party earlier this year for Anant Ambani, son of Indian billionaire Mukesh Ambani, shows Zuckerberg and his wife, Priscilla Chan, admiring the younger Ambani's watch.

"You know, I never really wanted to get a watch, but after seeing that, I was like, you know, 'Watches are cool,'" Zuck says in the clip.

Meta did not immediately respond to Business Insider's request for comment.

Zuck has been dressing more fashionably as part of a broader image overhaul. He's even had a hand in creating some of the pieces in his wardrobe lately.

At the podcast taping, Zuck wore a new shirt he designed himself, bearing Greek text translating to "learning through suffering." The tee called to mind one he wore at his 40th birthday party in May, a black shirt with the words "Carthago delenda est," Latin for "Carthage must be destroyed."

He also said in April that he's "in the process of designing a long-term chain" on which he plans to engrave a prayer he reads to his three daughters.

And while it's not part of his wardrobe, Zuck turned heads with another lavish spend lately, a 7-foot-tall sculpture of his wife, Priscilla Chan.

During the "Acquired" podcast taping, Zuckerberg also spoke about his "20-year mistake" of taking responsibility for issues he says Meta didn't cause. He talked about differences he sees between Meta and Apple's company cultures and said he expects the iPhone maker to be Meta's "primary competitor" in the next decade.

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