- JetBlue is staging a flyover of three passenger aircraft over New York City on May 7 to honor essential workers.
- New Yorkers decried the decision on social media, saying it could spark memories of the September 11 attacks for residents.
- Rep. Alexandria Ocasio-Cortez joined in, slamming JetBlue for burning “jet fuel at low altitudes over vulnerable communities dying from a respiratory virus.”
- The flyover will burn thousands of pounds of fuel at no cost to the airline, and JetBlue said it “thanks its partners at the Port Authority of New York and New Jersey, JetBlue Air Line Pilots Association, CarbonFund.org and a fuel provider.”
- Visit Business Insider’s homepage for more stories.
On Thursday evening, JetBlue will fly three passenger planes above New York City at a low altitude. The flyover is directed at honoring first responders and healthcare workers.
News of the aircraft display, which comes a week after the federal government staged a military flyover over America’s largest city, did not please New Yorkers.
Some of the backlash stems from the flyover’s path; the planes will depart from John F. Kennedy International Airport, loop around Brooklyn, Queens, and the Bronx, and then head back down to Manhattan.
The passenger planes will circle the site of the old World Trade Center, a complex of seven buildings in lower Manhattan that were destroyed on September 11, 2001. Two Boeing 767s crashed into the two largest towers of the World Trade Center that morning, destroying the buildings and killing 2,763 people.
That terrorist attack still lives in the minds of many New Yorkers, driving some to ask on social media why JetBlue would fly passenger planes around New York City.
One Twitter user, identified online as a New York-based illustrator, decried the actions as "frivolous, tonedeaf, and savagely useless.:"
https://twitter.com/amandamull/status/1258465184424878082?ref_src=twsrc%5Etfw
This doesn't seem like the best idea. Hard pass on seeing passenger jets flying low over Manhattan. https://t.co/M37dgE3O4D
— Ryan Hanrahan (@ryanhanrahan) May 7, 2020
First Responders in New York City: "I hope to god I never see anything like 9/11 again"
JetBlue: "Guys, I have an idea. You know what first responders in New York City would think is cool?"
— Comfortably Smug (@ComfortablySmug) May 7, 2020
https://twitter.com/JLongoArt/status/1258450327063363584?ref_src=twsrc%5Etfwhttps://twitter.com/madebyvia/status/1258455205982679041?ref_src=twsrc%5Etfwhttps://twitter.com/JohnnyMcNulty/status/1258463131627671552?ref_src=twsrc%5Etfw
Rep. Alexandria Ocasio-Cortez joined in, slamming JetBlue for burning "jet fuel at low altitudes over vulnerable communities dying from a respiratory virus."
Nothing like a corporate PR campaign that burns jet fuel at low altitudes over vulnerable communities dying from a respiratory virus that compounds on our preexisting and disproportionate exposure to air pollution to show healthcare workers we care https://t.co/xyCr3tojgn
— Alexandria Ocasio-Cortez (@AOC) May 7, 2020
Others said the flyover does not appear to give substantive help to healthcare workers or first responders. Since the beginning of the coronavirus pandemic, essential workers have expressed their frustrations with being called "heroes" instead of receiving a pay raise.
On May 6, JetBlue announced it would also donate two round-trip flights for 10,000 healthcare workers in New York City.
"JetBlue's mission of inspiring humanity is stronger now more than ever," JetBlue CEO Joanna Geraghty said in a statement. "We applaud the healthcare workers who are helping us get through this challenging time and inspiring humanity along the way."
JetBlue also said in the May 6 statement the flyover was being done at no cost to the airline and that it "thanks its partners at the Port Authority of New York and New Jersey, JetBlue Air Line Pilots Association, CarbonFund.org and a fuel provider."
An Airbus A320, the type of aircraft being used for the flyover, burns about 3,000 pounds of fuel per hour while cruising. Julianna Bryan, a JetBlue spokesperson, told Business Insider that the carbon offsets for the flyover were donated as well.
Meanwhile, the company is burning through $10 million a day because of decreased demand for flights.
https://twitter.com/MrDanZak/status/1258460235725000708?ref_src=twsrc%5Etfw
Are they airdropping N-95 masks and PPE for healthcare workers? Assuming not, this is an unneeded publicity stunt.
— Nick Addamo (@NickAddamo) May 7, 2020
https://twitter.com/alt_urtles/status/1258445265536552961?ref_src=twsrc%5Etfw
Bryan told Business Insider that JetBlue has flown more than 1,400 medical professionals to New York City and other destinations. JetBlue has also donated cots, blankets, and amenity kits to Mount Sinai hospitals throughout New York.
The airline also donated 1 million TrueBlue points to transport Red Cross personnel and disaster-relief volunteers.