Criteo is restructuring as it prepares for a cookie-less world

Digital advertising company Criteo is preparing a restructure affecting 10% of its workforce

• Adtech company Criteo is preparing a major restructure that will affect 10% of staff, reports Lara O’Reilly.
• The company is trying to shift its business away from services that rely on third-party cookies.
• A source familiar with the company speculated Criteo could be a prime target for an acquisition. 

The Trade Desk is gearing up to take on Google and Amazon for digital ad dollars in 2021

• I looked at The Trade Desk’s growing battle with big tech companies.
• The firm recently won Walmart as a client, a big blow to Google.
• The firm is building tools to help marketers grapple with the phaseout of third-party cookies.

Former New York Times CEO Mark Thompson reveals why he’s bullish about the subscription media business and why demand for news remains ‘very strong’ post-Trump

• Steven Perlberg spoke with Mark Thompson, who recently invested in The New European newspaper and became chairman of the board at Ancestry. 
• Thompson talked about the subscriptions trend and why demand for news remains high.
• He said that he is not looking for other media investments but was interested by The New European’s high-quality product and its particular audience.

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