Read the memo advertising giant WPP sent to staff calling them back to the office 4 days a week Polly Thompson, Lara O’Reilly 08 jan 2025
After the Omnicom-IPG merger, these are the ad M&A deals industry insiders think could be next Lucia Moses, Lara O’Reilly 10 dec 2024
Big Tech workers got too used to perks. The pampering is over. Rob Price, Lara O’Reilly, Hugh Langley, Sydney Bradley 30 okt 2024
Memorable AI founders Camilo Fosco and Sebastian Acevedo are the masterminds behind Reddit’s new user engagement AI Lara O’Reilly 24 okt 2024
Matt Steiner is behinds Meta’s generative-AI ads resurgence. Here’s how his work has become crucial to monetization. Lara O’Reilly 24 okt 2024
Advertisers and publishers call on Apple CEO Tim Cook to suspend the iPhone’s new Distraction Control feature Lara O’Reilly 22 okt 2024
Taboola is looking to compete with Google and Facebook for small-business clients using a new generative AI tool for ad campaigns Lara O’Reilly 15 okt 2024
Premium Advertisers are scrutinizing the value of AI tools as some early efforts fall flat Lucia Moses, Lara O’Reilly 10 okt 2024
PayPal just opened a new ad business. The exec leading it unpacks the plan to link advertisers with its trove of transaction data. Lara O’Reilly 10 okt 2024
Breaking up Google’s ad business could ‘cripple’ publishers. Analysts make the case for turning it into a public-benefit corporation instead. Lara O’Reilly 01 okt 2024
